Women's Clothing Company SEO Project

Women’s Clothing Company

This Women's Clothing e-commerce website was targeting broad terms that were hard to rank for. This meant their traffic wasn't optimised for conversions. Instead of trying to convert top-of-the-funnel queries, we changed the business to focus on buyers.

Once we did this, we saw a change in the amount of traffic we bring in, but almost doubled the amount of revenue. With almost an extra £400,000 so far this year - they're very happy.

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